A Taste of Houston Food, Art and Music at SXSW

Houston’s Creative Powerhouses Unite for a One-of-a-Kind Pop-Up Experience

In a collision of creativity and culture, three of Houston’s leading visionaries—David Anderson III, Carlos Buentello, and Alex Roman Jr.—joined forces last fall to birth Extended FAM. The brainchild of this trio, Extended FAM, short for Food, Art, and Music, celebrates the vibrant essence of Houston’s dynamic scene. After a triumphant debut at Miami Art Basel, they are set to take over Austin during SXSW at Revival Coffee on March 14 from 7-11 p.m.

David Anderson III, founder of The Heist Agency and co-owner of Off the Record, Carlos Buentello, founder of Mad Rabbits Riot Club (MRRC), and Alex Roman Jr., the renowned artist known as Donkeeboy, bring an unparalleled pop-up experience that transcends boundaries.

“As creatives, Carlos, Alex, and myself made Extended FAM as an avenue to spotlight other, often under-represented people in the arts making Houston one of the nation’s top cities to play in. We are thrilled to bring this showcase to the powerful epicenter of creativity that is SXSW,” says David Anderson III.

The Line-Up

FOOD: A Fusion of Flavors

Joseph Boudreaux from the acclaimed Boo’s Burgers collaborates with Daniel Reyes of Taqueria del Sol, a 41-year Houston institution. Brace yourself for the ‘Burger x Torta Smash-Up,’ featuring Boo’s signature smashed meat patty inside a Del Sol torta, an enticing fusion of flavors representing Houston’s diverse culinary landscape.

ART: A Visual Feast

Houston’s beloved mother-son duo, Sylvia Roman (Donkeemom) and Alex Roman Jr. (Donkeeboy), alongside Mister G from MRRC, will bring the walls to life with live paintings that capture the essence of Houston’s diversity. These unique pieces will be available for sale, allowing attendees to take home a piece of the city’s vibrant culture.

MUSIC: A Sonic Journey

A stellar line-up of Houston’s finest DJs will keep the vibes alive, with live sets by DJ Mr. Rogers, Le$, DJ Tay Powers, La+ch, and DJ Square. Ericka “BabyGirl” De Leon, an icon in American break culture, will serve as the event’s host, ensuring an unforgettable musical experience.


Canadian artist collective sideways presents two of its talented artists, Shan Vincent de Paul (SVDP) and Coleman Hell. Join them for an exclusive meet and greet as they celebrate the release of the first track from sideways’ mixtape, a collaboration with Mad Rabbits Riot Club that showcases global talent, including artists from the heart of Houston.

“The founders of Extended FAM are too humble to brag on their tremendous undertaking designed to shine a light on some of Houston’s best, creative talent. It’s incredibly hard work, and they’re doing it for the love of the city,” says Marissa Saenz, Marketing Director and founder of Rukaz Kultura, overseeing event production for the Extended FAM SXSW Presenter Showcase.

Join Extended FAM at SXSW for an immersive experience where food, art, and music collide to celebrate the soul of Houston’s rich culture. Entry is free with registration, and SXSW badges offer priority access, but all registered guests will be welcomed on a first-come, first-served basis. Don’t miss the chance to be part of this unique fusion of creativity in the heart of Texas.

Texas Tasty Team

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