Grammy Award-nominated Austinite Leading Austin’s Only Music Business Course

Huston-Tillotson University (HT), the first institution of higher learning in Austin, announced today their Music Business Foundations certificate program being introduced to local residents this fall. 

Housed at HT’s Center for Entrepreneurship and Innovation, the six-week certificate program will be open to Austin-area undergraduates and adult learners featuring a first-of-its-kind curriculum developed and taught by working industry professionals. To top it all off,  a fellow Austinite-turned-Grammy Award-nominated, multi-platinum-selling artist manager Philip Payne, will be at the helm of the program. 

The Vision 

Designed for ambitious individuals, the Music Business Foundations Certificate presents a unique opportunity to delve into a dynamic area that defines Austin’s city. They are partnering with For the Students in the music space, and they have designed a program that combines rigorous coursework, hands-on learning, and cutting-edge research, providing a comprehensive and immersive experience,” said Dr. Rohan Thompson, Dean of the School of Business and Technology at Huston-Tillotson University. 

Class Schedule 

Classes for the new Music Business Foundations certificate program will be hosted in person every Wednesday for six weeks at 6:30 p.m., beginning October 25 through December 6. The multi-week program is available for just $500 with payment plans starting as low as $100 with only 25 total seats available in this inaugural cohort. 

The class schedule and weekly curriculum is listed below:

  • Class 1 – Wednesday, October 25 – The Roles Around an Artist

  • Class 2 – Wednesday, November 1 – Marketing to Today’s Consumer

  • Class 3 – Wednesday, November 8 – Legal Aspects and Basic Deal Structures

  • Class 4 – Wednesday, November 15 – Music Publishing Basics

  • Class 5 – Wednesday, November 29 – Concert and Festival Promotion

  • Class 6 – Wednesday, December 6 – Course Wrap & Final Project

Local Support 

Austin-based C3 Presents, renowned for curating world-class music festivals, has united with HT and FTS to empower aspiring music business professionals. Through this strategic partnership, C3 Presents will offer select students paid internship opportunities, presenting students unparalleled insights into festival production, booking, marketing, and industry dynamics, alongside C3’s generous financial contribution to support the university’s music business certificate program.

Through C3 Presents’ donation, HT and FTS will also be offering a limited number of scholarships to help cover the costs of the program. Those interested are encouraged to fill out the online scholarship application, with financial support available on a limited basis.

Further course information and registration

Eva Rogers

A Texan through and through, her passion for the Lone Star State is evident in every word she writes.Hailing from the vast plains of West Texas, Eva has a deep appreciation for the unique blend of tradition and innovation that defines the Texan spirit. Eva crafts articles that celebrate the diverse tapestry of Texas, from its bustling urban centers to its serene rural landscapes.